Removing Myths Surrounding How To Submit Articles Online

There are a number of article marketing "myths" floating around that I am asked about on a regular basis. Too many of these myths are based on fear--they're either frightening cautions or do-or-die instructions on how to submit online articles that generally don't reflect Google's guidelines for producing a quality website.

Often attempting to abide by these myths can seriously hamper your ability to produce the top-notch content that you really want to give to your readers.

Let us start with what is the most basic myth--that there is something underhanded about article marketing and that you risk punishment from Google for doing it.

This is completely false.

Article marketing is a respected and honest way to market a website, and Google has absolutely no problem with it. You are not trying to trick Google or do anything that breaks the rules. When you submit articles, you simply create worthwhile and interesting content that publishers want to publish an! d readers want to read.

A positive consequence of article marketing is that your site is publicized, through the resource box at the end of the article. That resource box includes a link to your site, and every time your article is republished, you obtain another link.

The content you produce in article marketing is known as "syndicated content". That means that it can be reproduced on a great many different websites.

Syndicated content is a vital component in how the workings of the internet, and search engines have no problems with it.

What Does Google Want?

Google is certainly not out to get anybody--it has an objective to accomplish, and the guidelines revolve around achieving that goal.

Google's objective is to provide their customers (the people who search for information on the internet) with the best search results possible.

In essence, when a customer types a query into Google, Google wants to deliver a set of results that are ranked in descending order with the website that has the greatest likelihood of satisfying the searcher listed first.

To accomplish this objective, Google must evaluate the content so they can rank the web pages correctly.

What Is The Website Owners Role?

The role of the website owner is to market their website. Just as an owner of a brick and mortar business would engage in various marketing and networking activities to publicise their brand, so a website owner needs to use specific internet marketing tools such as article marketing to bring attention to their website.

In promoting your website, you should consider keyword research and appropriately use your keywords in your site content and in your article submissions.

It is also crucially important that your site actually contains quality content. Yes, you want to be promoting your website, but your primary consideration has to be a website that is warrents a visit.

Forgetting the content on your own site while marketing it would be like advertising a grand opening for an empty supermarket.

You must have excellent content on your website or marketing it makes no sense.

When you engage in article marketing correctly, your most important job is to write valuable content that publishers are interested in and that readers benefit from. You will be promoting your website in a purely honest way, and your efforts will be on the up-and-up with Google and other search engines.